Studio Briefs

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micRadio Apprentice todayAugust 23, 2023

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    Sb | 034 Radio Apprentice

Creating every content as the best is not always necessary. However, creating high-quality content is important because it answers your audience’s questions and helps you build trust, develop relationships, improve conversions, and generate leads. In today’s age, customers expect high-quality, consistent content from their favorite brands. According to the State of Inbound report, content creation is a top priority for 80% of marketers. Moreover, on average, content marketing accounts for 26% of B2B marketing budgets1. Consistent, high-quality, and engaging content impacts audience decision-making more than any other technique1.

Here are some tips for creating high-quality content:

  • Know your search intent and call to action
  • Use proper formatting for readability
  • See what’s trending and create a backlog of content ideas
  • Do thorough research to maintain trust and authority
  • Make topics unique by adding your own perspective
  • Capitalize on your own experiences, studies, and data
  • Target a niche subtopic
  • Diversify with multimedia content1


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